Blog Archives

Lake Michigan Tour

These last 12 months have been one of many changes.  All of them, positive; although I may not have known it at the time.  One of them is that I can walk or ride my bike along Lake Michigan to get to work and start my day with a  stunning view such as the one below.

Good Morning!

Good Morning!

Last week, my old chum from high school, Rich Cohen, sent me his latest article in the New York Times.  It’s a fun read that makes you feel like you are in the car with him as he visits Read the rest of this entry

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Challenge Accepted

A couple of months ago, Rich Cohen,  a New York Times best-selling author put me on his “read my latest book before everyone else does” list.  This inclusion was very exciting for me because it gives me the needed edge and confidence to promote it on my blog.

Writer Rich Cohen in his home in New York © Pascal Perich 2011

Writer Rich Cohen in his home in New York © Pascal Perich 2011

I have many of  Rich’s books in my personal library and I find them to be good reads.  They also make wonderful gifts.

Monsters: The 1985 Chicago Bears and the Wild Heart of Football. As the title above indicates, his latest book is about Read the rest of this entry

Subtle Promotion for Rich Cohen in Motion

It’s only Tuesday but it has already been one of those weeks.  I am not sure which of the below three qualify as top zinger but here goes. 

  • I had my hair done on Sunday and it looks pretty fabulous, as most would say. However, one person, hereby referred to as HAIR HATER was cited as saying: “I’ll tell you if I like it by the end of the day.” Meanwhile, “Get a spray tan for your face, you’re too pale.” 

Subtle Promotion in Motion for Alex and the Amazing Time Machine

  • I was helping one of my colleagues and we were trying to think of a witty thing to say to someone who was being overly enthusiastic requesting information – his response was Read the rest of this entry
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